ARE YOU WISE?

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WEAR WISER WASH

JOIN
THE
TRU-BLU
SQUAD

WEAR WISER WASH

INDIA
SALVOR
MENUEZ

Activist, artist
and actress.

“Being wise to me means
living sustainably.
To live sustainable
is to find harmony in the cycles of
how we use and adjust and interact
with the material and
energeticworld around us.
It’s our home planet
and I trust it will destroy us
if we don’t stop destroying it.”

QUEENY
VAN DER
ZANDE

Model and ocean
conservationist.

“Being wise for me
is educating yourself.
The Earth to me means life,
it’s everything we have.
Without earth, without
a healthy ocean,
without a healthy nature,
we don’t have a thing.”

WILSON
ORYEMA

Model, poet
and activist.

“Wise could be considered
forethought of any situation.
Sustainable fashion is
one that cares about to reduce
the impact that we have on the planet.
The Earth to me is home,
it’s not something
that we can just throw away
and find the next planet,
so we have to care about the Earth.”

Wiser Wash is an eco-revolutionary
washing technology that uses zero
toxic chemicals, with no water waste.

Wiser Wash exclusively collaborates
with TRU-BLU, the responsible
innovation
program by PEPE JEANS.

Wiser Wash is certified by

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THE
TRU-BLU
SQUAD

WEAR WISER WASH

KEVIN
YOUN

Wiser Wash
inventor & CEO.

“I spent time and my energy,
my passion and my compassion
to make jeans more sustainable.
I hope this is not the end
ofthe denim industry,
this is only a start about the revolution of
what we are good at, what we are going
to make in the futuren.
Join the revolution,
join the Tru-Blu squad.”