Finsbury


Men's Finsbury Jeans

Men's Finsbury jeans bring back Pepe Jeans London's classic bootcut, fitted through the thigh and easing out from the knee to the hem. A silhouette with roots in seventies denim that still pairs well with Cuban-heel boots or thick-soled trainers. The collection mixes cotton with a light touch of elastane, in washes from mid-blue to washed black.

Bootcut as an alternative to slim and straight

The bootcut differs from a straight in that the leg gains volume from the knee, rather than keeping the same width top to bottom. Against a slim tapered, it offers far more room through the thigh and calf, something anyone in heeled footwear will appreciate. This range brings back that seventies silhouette without tipping into an exaggerated flare, keeping the flare dosed just enough for a subtle effect, never a fleeting trend.

Construction and fabric across the range

The flare from the knee comes from a specific cut at the side seam, not just a softer fabric, giving a cleaner result than a simple wide-leg cut. Stretch cotton lets the mid-rise waist sit without tightening, while reinforced seams at the crotch handle the extra movement this silhouette calls for, in the same lineage inherited from Portobello Road, 1973.

Styling Men's Finsbury jeans

Western boots and a checked shirt bring back that western spirit without looking like a costume, as long as the rest of the look stays simple. For something more urban, a leather jacket and fine crew-neck knit balance the silhouette without taking the spotlight off the flare, from Soho to Piccadilly.

Caring for stretch denim

Cotton with elastane loses stretch when washed too often at high temperatures, so a cold, gentle cycle keeps the original waist fit intact. Air drying rather than tumble drying stops the elastic fibres weakening before their time. With this care, Men's Finsbury jeans keep their signature flare across many more seasons of regular wear.

The movement of the fabric from the knee is the first thing you notice walking in this cut: not as closed as a straight, not as open as a flare, that middle ground that defined denim from another era.